30.09.2026

KIPA Summit 2026: New Rules of the Game — it’s a conference organized by the Polish Producers Alliance (KIPA) and dedicated to professionals from the audiovisual industry.
The event will give an opportunity to review the past few months from a producer’s perspective and discuss the key changes shaping the market. In the spotlight of conference will be the industry’s current state, new financing and business models, evolving relationships with the audience, platforms and broadcasters strategies, regulations, AI, and the competencies that will decide about the position of film production companies in next years.
KIPA Summit 2026 also offers a space for broader reflection on the future of audiovisual production: how to balance creative ambition with business sustainability, how to respond to changing market conditions, and what decisions should be made today with an eye toward the sector’s future development.
This year’s edition of the conference will be a part of Warsaw Industry Days, an industry program accompanying the 42nd Warsaw International Film Festival.
The conference will be held on October 15 at the Kinomuzeum of the Museum of Modern Art in Warsaw (Marszałkowska St. 103).
The conference will be conducted in English, except for sessions marked otherwise.
| 12.30-12.45 | Opening of the Conference | Eliza Subotowicz, Head of Industry WIFF
Stanisław Zaborowski, President of tKIPA |
| 12.45-13.30 | The Future of Production: The Producer in the New Film Economy | Alicja Grawon-Jaksik, Netflix
Jean Baptiste Bailly-Maitre, Alpha Violet Jérémie Kessler, CNC Hugo Rosak, Karlovy Vary IFF Krzysztof Terej, Watchout Studio Moderation: Stanisław Zaborowski, President of KIPA |
| 13.30-14.00 | Audience Design: How to Win Back Viewers in an Age of Content Overload | Monika Łuczyk |
| 14.00-14.45 | Lunch break | |
| 14.45-15.15 | Audience Decoded: What Are Audiences Watching Today? | Annabel Yeomans, Ampere Analysis |
| 15.15-15.45 | The Anatomy of a Blockbuster – case study with Michael Henrichs, the producer of “Elephants in the Fog“ | Michael Henrichs
Moderation: Marta Bałaga |
| 15.45-16.30 | Nowe reguły gry. Jakie przepisy i modele zmienią biznes AV? | New Rules of the Game: Which Regulations and Models Will Reshape the Audiovisual Industry?
*panel will be held in Polish |
Anna Bławut-Mazurkiewicz, Aura Films
Dorota Eberhart, Kino Świat Dariusz Jabłoński, Apple Film, European Producers Club Joanna Szymańska, The Producers Guild of Poland Moderation: Małgorzata Prociak, Vice-President of KIPA |
| 16.30-16.45 | Coffee break | |
| 16.45-17.45 | The State of the Industry: Producer 2030. What Decisions Need to Be Made Today? | Tarik Hachoud, Match and Spark
Marcin Łuczaj, New Europe Film Sales Zofia Sablińska, MUBI Triin Tramberg, Tallinn Black Nights FF Mariusz Włodarski, Lava Films Moderacja: Tomek Morawski, Member of KIPA’s Board |
| 17.45-18.30 | How to Win the Battle for Attention
Paweł Tkaczyk is an expert in marketing, branding, and storytelling. He has worked with companies such as Sony, PepsiCo, and the Allegro Group; he advises startups and businesses, trains how to build the brand, communicate and use AI in marketing. He is the author of the books „Zakamarki marki”, „Grywalizacja”, and „Narratologia”, and a lecturer of the program organized by SGH Warsaw School of Economics and Google „Umiejętności Jutra AI” (Skills of Tomorrow, AI) |
Paweł Tkaczyk |
| 18.30-20.30 | The networking meeting – 10 years of Podkarpackie Film Commission |
For holders of Warsaw Industry Days accreditation (Industry / Industry Plus) the participation in KIPA Summit conference is free of charge
Partners of KIPA Summit 2026:
Warsaw Industry Days and 42nd Warsaw International Film Festival
Podkarpackie Film Commission
KIPA Summit 2026 is realized as a part of programme „Sprawna Produkcja 2026” co-finansed by the Polish Film Institute (PISF) and supported by Polish Filmmakers Association – Union of Audiovisual Authors and Producers (SFP-ZAPA).